A new set of consumers and employees are emerging from the pandemic – from the wellness protagonist to the metazen, meet Oliver Wyman’s 8 new archetypes

With half of consumers saying environmental sustainability is more important today than a year ago, businesses should up their eco action, says IBM report

To meet the emerging digital needs of consumers, ecommerce platforms should be adopting these key strategies, report World Retail Consortium and Railsbank

Ramadan ecommerce to jump 40% in 2022, shortform platforms to be more influential in product discovery, and creators trusted over celebs, reports RedSeer

With the purpose-driven consumer not only growing but engaged and influential, retailers and brands have an opportunity to deliver the goods, says IBM