May 18, 2020

Canon Middle East's research shows increased digitisation

canon middle east
document digitisation
Hendrik Verbrugghe
data security middle east
Bizclik Editor
2 min
Canon Middle East's research shows increased digitisation

Research from Canon Middle East has found that businesses in the region scan more documents than ever and over half of all documents are being digitised.

The Office Insights 2016 report found 57 percent of those surveyed print more now than they did three years ago and 27 percent will spend more on printing, copying and scanning devices, and software in the next three years. Over half (59 percent) also scan more documents than they did three years ago, leading to 53 percent of all documents being digitised.

This shift towards virtual documents has raised several challenges for businesses in the region, particularly around data security.  While 79 percent strongly agree that technology makes for a more secure work environment, nearly a quarter are still very concerned about losing sensitive printed documents.

Hendrik Verbrugghe, Marketing Director, Canon Middle East and Canon Central and North Africa, commented: “Technology is playing a vital role in shaping the future for businesses; and the continued growth of digitisation is an important trend. Digital documents and information are driving companies forwards, but also challenging them in completely new ways. These trends look set to continue for the foreseeable future, and our report demonstrates that high-growth markets are the best placed to handle the changing landscape. Unencumbered by legacy IT systems, these markets can be more agile and quick to take up new technologies that can increase efficiencies and productivity.”

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Read the May 2016 issue of Business Review Middle East magazine

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Jun 18, 2021

GfK and VMware: Innovating together on hybrid cloud

GfK
VMware
3 min
VMware has been walking GfK along its path through digital transformation to the cloud for over a decade.

GfK has been the global leader in data and analytics for more than 85 years, supplying its clients with optimised decision inputs.  

In its capacity as a strategic and technical partner, VMware has been walking GfK along its digital transformation path for over a decade. 

“We are a demanding and singularly dynamic customer, which is why a close partnership with VMware is integral to the success of everyone involved,” said Joerg Hesselink, Global Head of Infrastructure, GfK IT Services.

Four years ago, the Nuremberg-based researcher expanded its on-premises infrastructure by introducing VMware vRealize Automation. In doing so, it laid a solid foundation, resulting in a self-service hybrid-cloud environment.

By expanding on the basis of VMware Cloud on AWS and VMware Cloud Foundation with vRealize Cloud Management, GfK has given itself a secure infrastructure and reliable operations by efficiently operating processes, policies, people and tools in both private and public cloud environments.

One important step for GfK involved migrating from multiple cloud providers to just a single one. The team chose VMware.

“VMware is the market leader for on-premises virtualisation and hybrid-cloud solutions, so it was only logical to tackle the next project for the future together,” says Hesselink.

Migration to the VMware-based environment was integrated into existing hardware simply and smoothly in April 2020. Going forward, GfK’s new hybrid cloud model will establish a harmonised core system complete with VMware Cloud on AWS, VMware Cloud Foundation with vRealize Cloud Management and a volume rising from an initial 500 VMs to a total of 4,000 VMs. 

“We are modernising, protecting and scaling our applications with the world’s leading hybrid cloud solution: VMware Cloud on AWS, following VMware on Google Cloud Platform,” adds Hesselink.

The hybrid cloud-based infrastructure also empowers GfK to respond to new and future projects with astonishing agility: Resources can now be shifted quickly and easily from the private to the public cloud – without modifying the nature of interaction with the environment. 

The gfknewron project is a good example – the company’s latest AI-powered product is based exclusively on public cloud technology. The consistency guaranteed by VMware Cloud on AWS eases the burden on both regular staff and the IT team. Better still, since the teams are already familiar with the VMware environment, the learning curve for upskilling is short.

One very important factor for the GfK was that VMware Cloud on AWS constituted an investment in future-proof technology that will stay relevant.

“The new cloud-based infrastructure comprising VMware Cloud on AWS and VMware Cloud Foundation forges a successful link between on-premises and cloud-based solutions,” says Hesselink. “That in turn enables GfK to efficiently develop its own modern applications and solutions.

“In market research, everything is data-driven. So, we need the best technological basis to efficiently process large volumes of data and consistently distill them into logical insights that genuinely benefit the client. 

“We transform data and information into actionable knowledge that serves as a sustainable driver of business growth. VMware Cloud on AWS is an investment in a platform that helps us be well prepared for whatever the future may hold.”

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