Samsung Corporate Citizenship focuses on health, education and skills in Africa
Samsung Electronics Africa announced that it will bolster its Corporate Citizenship efforts in Africa in a bid to help the continent achieve its Sustainable Development Goals.
Speaking at the 2016 Samsung Africa Forum, Abey Tau, Corporate Citizenship and Public Affairs Manager, said: “As a global citizen, we felt it was important to use our technology to give back to society. We do this in four ways: by creating new learning opportunities so that young people can enjoy access to better education; by using our technical expertise to develop and provide access to new healthcare solutions; by supporting youth employment through vocational training and skills development; and by reducing our impact on the environment.”
Education as seed of innovation
Samsung believes that digital technology can completely transform the learning process, as well as the nature of teaching and learning, to create inclusive environments for everyone. Its Solar Powered Internet Schools, Smart Schools and E-Learning Academies provide solutions that deliver on this vision and improve the quality of learning, enhance teaching effectiveness and allow administrators to run institutions more effectively.
Through these education initiatives, Samsung hopes to instill a love of learning in students so that they may have equal access to opportunities and go on to become active participants in the economy. This can help to reduce the number of out-of-school children, giving them a chance to succeed.
Skills of the future
However, it takes more than simply providing access to education. As a result of the work Samsung continues to do across the continent, alongside governments, private sector partners and communities, it has come to light that many graduates leave institutions of higher learning with strong theoretical knowledge but lack the practical skills needed by industry.
Samsung’s Engineering Academy and Air-conditioning and Refrigeration Academy aim to change this by providing free, intensive, hands-on training to graduates. The Academies seek to develop skilled young African leaders who are adequately prepared for the world of employment. The programme forms a core part of Samsung’s vision to fast-track the entry of African youths into the electronics job market and to reduce the shortage of scarce skills in the IT industry. Zimbabwe will be a recipient of one of these academies this year.
Access to quality healthcare
According to the World Bank, more than 60 percent of people in Sub-Saharan Africa live in rural areas and are unable to access clinics for proactive medical care. To help alleviate this, Samsung Electronics Africa has put initiatives in place through public-private partnerships.
Samsung’s Digital Village, which focuses on the challenges in underserved and rural communities, provides access to new experiences by bringing advanced Information and Communication Technologies (ICTs) to under-resourced areas. This helps to bridge the digital divide and serves as a catalyst for local business and government service delivery.
Within a Digital Village set-up, Samsung also offers a Mother and Child Unit, which is equipped to offer comprehensive pre- and post-natal screening, care and education in an effort to reduce Africa’s high infant mortality rate.
Corporate Citizenship that makes a real impact
“Collaboration with communities is key to finding the correct remedies to societal challenges,” says Tau. “At Samsung, we have a vested interest in the communities we operate in and, as a result, we have come up with solutions that directly address the everyday challenges most people encounter.
"Over the years, our collaborative efforts – guided by our strategic focus in the areas of education, health, the environment, and skills and employability – have seen us collaborate with different communities, NGOs and governments. These collaborations have given us insights that we have used when designing the solutions we have installed in the different communities across the African continent. 2016 is another year we build on these progressive partnerships and ensure that we positively impact the lives of more people.”
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GfK and VMware: Innovating together on hybrid cloud
GfK has been the global leader in data and analytics for more than 85 years, supplying its clients with optimised decision inputs.
In its capacity as a strategic and technical partner, VMware has been walking GfK along its digital transformation path for over a decade.
“We are a demanding and singularly dynamic customer, which is why a close partnership with VMware is integral to the success of everyone involved,” said Joerg Hesselink, Global Head of Infrastructure, GfK IT Services.
Four years ago, the Nuremberg-based researcher expanded its on-premises infrastructure by introducing VMware vRealize Automation. In doing so, it laid a solid foundation, resulting in a self-service hybrid-cloud environment.
By expanding on the basis of VMware Cloud on AWS and VMware Cloud Foundation with vRealize Cloud Management, GfK has given itself a secure infrastructure and reliable operations by efficiently operating processes, policies, people and tools in both private and public cloud environments.
One important step for GfK involved migrating from multiple cloud providers to just a single one. The team chose VMware.
“VMware is the market leader for on-premises virtualisation and hybrid-cloud solutions, so it was only logical to tackle the next project for the future together,” says Hesselink.
Migration to the VMware-based environment was integrated into existing hardware simply and smoothly in April 2020. Going forward, GfK’s new hybrid cloud model will establish a harmonised core system complete with VMware Cloud on AWS, VMware Cloud Foundation with vRealize Cloud Management and a volume rising from an initial 500 VMs to a total of 4,000 VMs.
“We are modernising, protecting and scaling our applications with the world’s leading hybrid cloud solution: VMware Cloud on AWS, following VMware on Google Cloud Platform,” adds Hesselink.
The hybrid cloud-based infrastructure also empowers GfK to respond to new and future projects with astonishing agility: Resources can now be shifted quickly and easily from the private to the public cloud – without modifying the nature of interaction with the environment.
The gfknewron project is a good example – the company’s latest AI-powered product is based exclusively on public cloud technology. The consistency guaranteed by VMware Cloud on AWS eases the burden on both regular staff and the IT team. Better still, since the teams are already familiar with the VMware environment, the learning curve for upskilling is short.
One very important factor for the GfK was that VMware Cloud on AWS constituted an investment in future-proof technology that will stay relevant.
“The new cloud-based infrastructure comprising VMware Cloud on AWS and VMware Cloud Foundation forges a successful link between on-premises and cloud-based solutions,” says Hesselink. “That in turn enables GfK to efficiently develop its own modern applications and solutions.
“In market research, everything is data-driven. So, we need the best technological basis to efficiently process large volumes of data and consistently distill them into logical insights that genuinely benefit the client.
“We transform data and information into actionable knowledge that serves as a sustainable driver of business growth. VMware Cloud on AWS is an investment in a platform that helps us be well prepared for whatever the future may hold.”