Mobile workforce to grow by a third

By Kirti Khanna

The mobile workforce market is set to grow by 33 percent over the next three to five years, according to research carried out by GreenRoad Technologies.

The trend is likely to lead to a growth in demand for mobile applications with driver behaviour technology offering improved efficiency and safety.

David Rodriguez, SVP Marketing of GreenRoad Technologies, said: “What we are seeing is that much of the mobile device and solution expanse is due to the traditional concerns such as fuel costs, improved safety and better operations, but the main forcing function that we see pushing the growth in mobile solutions continues to be that they are easy to access, they are low cost and easy to deploy both geographically and within organisation. So for many mobile solutions it’s as easy as going to the app store or to Google Play and downloading the app directly to your mobile device. Another reason that mobile is continuing to rise is that simply tracking vehicles with telematics and black boxes is no longer a key focus because tracking is so commoditised in today’s market. More advanced fleet and workforce managers are looking for more comprehensive solutions that can increase the overall efficiency of a fleet, doing so through more powerful and insightful tools outside of the basic tracking.”

Follow @BizReviewEurope

Share

Featured Articles

Top 10 largest revenue generating family businesses in MENAT

From the UAE to Turkey, these family firms are the largest by revenue in MENAT and cover everything from energy to entertainment

Top 10 metaverse projects in the UAE, including world firsts

As Accenture predicts the metaverse will fuel a US$1 trilion commerce opportunity by 2025, we round up 10 pioneering metaverse projects in the UAE

PwC’s survey shows Middle East CEOs remain upbeat on growth

CEOs in the Middle East are far more optimistic about regional growth than those in North America and Europe, according to PwC’s annual survey

Opinion: “Why we must tackle the digital skills crisis"

Leadership & Strategy

5 Mins With: Kathryn Kaminsky Vice Chair Trust Solutions PwC

Leadership & Strategy

Survey: The Future of Cloud Security in the Middle East

Technology