May 19, 2020

Three German telcos pledge to improve 4G coverage by 2020

Vodafone
Deutsche Telekom
Vodafone strategy
Deutsche Telekom strategy
Johan De Mulder
2 min
Three German telcos pledge to improve 4G coverage by 2020

Germany's three biggest telecommunications firms have said they will improve 4G coverage in the country to 99% before 2020.

Deutsche Telekom, Vodafone and Telefonica Deutschland have responded to government pressure and criticism from business groups by laying out a plan which will see network coverage vastly improved within a short period of time.

The country has historically lagged behind other European heavyweights in its network provision in the digital age, leading to transport minister Andreas Scheuer meeting with leading executives from the relevant industries this week to thrash out an agreement. "We are starting a unique network buildout offensive for Germany," he said.

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Both parties also aimed to for 99 percent of households have 4G network coverage in each of Germany’s 16 federal states during the course of 2021, leading to the building of 1,000 4G masts in areas where there is currently no coverage and upgrading another 10,000 masts.

Earlier in July, Business Chief reported how Deutsche Telekom is looking to create a 'network of the future' in the Stuttgart region of Germany, ploughing €1.1bn into the project.

This month's Europe edition of Business Chief also features an exclusive interview with Dr. Kai-Ulrich Deissner, Chief Financial Officer of Deutsche Telekom's newly-founded Board Area Technology & Innovation.

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Jun 18, 2021

GfK and VMware: Innovating together on hybrid cloud

GfK
VMware
3 min
VMware has been walking GfK along its path through digital transformation to the cloud for over a decade.

GfK has been the global leader in data and analytics for more than 85 years, supplying its clients with optimised decision inputs.  

In its capacity as a strategic and technical partner, VMware has been walking GfK along its digital transformation path for over a decade. 

“We are a demanding and singularly dynamic customer, which is why a close partnership with VMware is integral to the success of everyone involved,” said Joerg Hesselink, Global Head of Infrastructure, GfK IT Services.

Four years ago, the Nuremberg-based researcher expanded its on-premises infrastructure by introducing VMware vRealize Automation. In doing so, it laid a solid foundation, resulting in a self-service hybrid-cloud environment.

By expanding on the basis of VMware Cloud on AWS and VMware Cloud Foundation with vRealize Cloud Management, GfK has given itself a secure infrastructure and reliable operations by efficiently operating processes, policies, people and tools in both private and public cloud environments.

One important step for GfK involved migrating from multiple cloud providers to just a single one. The team chose VMware.

“VMware is the market leader for on-premises virtualisation and hybrid-cloud solutions, so it was only logical to tackle the next project for the future together,” says Hesselink.

Migration to the VMware-based environment was integrated into existing hardware simply and smoothly in April 2020. Going forward, GfK’s new hybrid cloud model will establish a harmonised core system complete with VMware Cloud on AWS, VMware Cloud Foundation with vRealize Cloud Management and a volume rising from an initial 500 VMs to a total of 4,000 VMs. 

“We are modernising, protecting and scaling our applications with the world’s leading hybrid cloud solution: VMware Cloud on AWS, following VMware on Google Cloud Platform,” adds Hesselink.

The hybrid cloud-based infrastructure also empowers GfK to respond to new and future projects with astonishing agility: Resources can now be shifted quickly and easily from the private to the public cloud – without modifying the nature of interaction with the environment. 

The gfknewron project is a good example – the company’s latest AI-powered product is based exclusively on public cloud technology. The consistency guaranteed by VMware Cloud on AWS eases the burden on both regular staff and the IT team. Better still, since the teams are already familiar with the VMware environment, the learning curve for upskilling is short.

One very important factor for the GfK was that VMware Cloud on AWS constituted an investment in future-proof technology that will stay relevant.

“The new cloud-based infrastructure comprising VMware Cloud on AWS and VMware Cloud Foundation forges a successful link between on-premises and cloud-based solutions,” says Hesselink. “That in turn enables GfK to efficiently develop its own modern applications and solutions.

“In market research, everything is data-driven. So, we need the best technological basis to efficiently process large volumes of data and consistently distill them into logical insights that genuinely benefit the client. 

“We transform data and information into actionable knowledge that serves as a sustainable driver of business growth. VMware Cloud on AWS is an investment in a platform that helps us be well prepared for whatever the future may hold.”

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