Virgin Mobile MEA Launches First Virtual Network Operator Business in Saudi Arabia

By Bizclik Editor

Virgin Mobile Middle East and Africa (Virgin Mobile MEA) has launched its first Mobile Virtual Network Operator (MVNO) business in Saudi Arabia as it looks to expand the model across the region.

The technology specialist introduced the first MVNO to the MEA area in 2009 with the highly-successful launch of its Oman business, with Saudi Arabia becoming the fifth country Virgin Mobile MEA has offered its MVNO model to after Jordan, South Africa and Malaysia.

Mikkel Vinter, CEO & founder of VMMEA said: “Our launch in Saudi Arabia with a full MVNO license from the telecom regulator CITC is a major milestone and has always been a key aspiration because of the large population and economic vibrancy of the Kingdom.

“We are grateful to the CITC for awarding us the MVNO license, and we now look forward to bringing our innovative mobile service to Saudi Arabian customers.”

The local operating company is owned by a consortium consisting of VMMEA and strong local partners including prominent Saudi Arabian and Middle Eastern investors, including STC.

As a region, the MVNO market is expected to develop and mature as has been seen in Europe, North America and Asia. Middle Eastern countries such as Tunisia, Lebanon, Egypt as well as many African countries are reportedly pursuing various forms of MVNO licenses. 


Featured Articles

SAP creates new EMEA region and announces new President

SAP has announced it has appointed a new President for a newly-created EMEA region, aiming to make the most of the opportunities of cloud and AI technology

How SAP is facilitating continuous business transformation

Technology giant SAP has expanded its portfolio with the acquisition of LeanIX, a leader in enterprise architecture management (EAM) software

Siemens and Microsoft: Driving cross-industry AI adoption

To help businesses achieve increased productivity, Siemens and Microsoft are deepening their partnership by showcasing the benefits of generative AI

Sustainability must become central to corporate strategy


The endless benefits of putting your people first

Leadership & Strategy

Working from anywhere: SAP uncovers secret life of employees

Human Capital