May 19, 2020

Things you need to know about the African aviation sector

Polycarp Kazaresam
2 min
Things you need to know about the African aviation sector

Analysis of international air travel to Africa in 2016 reveals a 5.6 percent growth compared to the same period last year.  ForwardKeys (a company that predicts and analyses travel patterns) released this data, along with the following key facts on African aviation:

A tale of two Africas

North Africa (Algeria, Egypt, Morocco and Tunisia) has seen little growth or even a decline in traffic. Alternatively, other parts of the continent, particularly East Africa, have shown double digit growth. Oliver Jager, CEO of ForwardKeys, explained that aircraft traffic in North African countries “suffered from political instability and terror activities in the region.”

South Africa dominates

In terms of market share, South Africa is the largest destination, with 13 percent of international air traffic. Egypt follows with 9 percent, Morocco with 8 percent and Mauritius with 5 percent.

Air Aviation Africa Pie Chart

European origins

Europe is Africa’s dominant origin market. The continent provides 46.1 percent of air traffic to Africa. This amount has grown by 2.5 percent this year.


Africa Aviation


Flying progress

International bookings for travel to Africa as a whole, up to the end of December are 11.1 percent ahead of where they were at this time last year.  Europe, which is the origin of over 60 percent of forward bookings is 11.3 percent ahead.  Asia Pacific is 14.3 percent ahead, the Americas 12.5 percent ahead, the Middle East 6 percent ahead and travel within Africa 9.4 percent ahead.

The data has been released ahead of AviaDev, a new airline route development conference and AHIF. The event will take place at the Radisson Blu Hotel & Convention Centre in Kigali from 4-6 October 2016.

“This is extremely interesting and timely data,” said Jonathan Worsley, Chairman of Bench Events, the firm running AviaDev.  “It explains why we are seeing very serious interest in the market – over twenty airlines have signed up for this inaugural event to discuss new aviation routes in Africa,” he said. “Scores of very senior executives, including the Global CEOs of the Rezidor Hotel Group, Marriott and Westmont, are also coming to Rwanda.”

African Business Review’s September issue is now live.

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Jun 18, 2021

GfK and VMware: Innovating together on hybrid cloud

3 min
VMware has been walking GfK along its path through digital transformation to the cloud for over a decade.

GfK has been the global leader in data and analytics for more than 85 years, supplying its clients with optimised decision inputs.  

In its capacity as a strategic and technical partner, VMware has been walking GfK along its digital transformation path for over a decade. 

“We are a demanding and singularly dynamic customer, which is why a close partnership with VMware is integral to the success of everyone involved,” said Joerg Hesselink, Global Head of Infrastructure, GfK IT Services.

Four years ago, the Nuremberg-based researcher expanded its on-premises infrastructure by introducing VMware vRealize Automation. In doing so, it laid a solid foundation, resulting in a self-service hybrid-cloud environment.

By expanding on the basis of VMware Cloud on AWS and VMware Cloud Foundation with vRealize Cloud Management, GfK has given itself a secure infrastructure and reliable operations by efficiently operating processes, policies, people and tools in both private and public cloud environments.

One important step for GfK involved migrating from multiple cloud providers to just a single one. The team chose VMware.

“VMware is the market leader for on-premises virtualisation and hybrid-cloud solutions, so it was only logical to tackle the next project for the future together,” says Hesselink.

Migration to the VMware-based environment was integrated into existing hardware simply and smoothly in April 2020. Going forward, GfK’s new hybrid cloud model will establish a harmonised core system complete with VMware Cloud on AWS, VMware Cloud Foundation with vRealize Cloud Management and a volume rising from an initial 500 VMs to a total of 4,000 VMs. 

“We are modernising, protecting and scaling our applications with the world’s leading hybrid cloud solution: VMware Cloud on AWS, following VMware on Google Cloud Platform,” adds Hesselink.

The hybrid cloud-based infrastructure also empowers GfK to respond to new and future projects with astonishing agility: Resources can now be shifted quickly and easily from the private to the public cloud – without modifying the nature of interaction with the environment. 

The gfknewron project is a good example – the company’s latest AI-powered product is based exclusively on public cloud technology. The consistency guaranteed by VMware Cloud on AWS eases the burden on both regular staff and the IT team. Better still, since the teams are already familiar with the VMware environment, the learning curve for upskilling is short.

One very important factor for the GfK was that VMware Cloud on AWS constituted an investment in future-proof technology that will stay relevant.

“The new cloud-based infrastructure comprising VMware Cloud on AWS and VMware Cloud Foundation forges a successful link between on-premises and cloud-based solutions,” says Hesselink. “That in turn enables GfK to efficiently develop its own modern applications and solutions.

“In market research, everything is data-driven. So, we need the best technological basis to efficiently process large volumes of data and consistently distill them into logical insights that genuinely benefit the client. 

“We transform data and information into actionable knowledge that serves as a sustainable driver of business growth. VMware Cloud on AWS is an investment in a platform that helps us be well prepared for whatever the future may hold.”

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