Dec 4, 2020

Capgemini supports Eramet’s data & AI driven transformation

capgemini
Eramet
Digital Transformation
Georgia Wilson
2 min
Digital Transformation
Capgemini Invent supports mining and metallurgical company - Eramet - on its data and artificial intelligence (AI) driven transformation...

For three years, Capgemini Invent - Capgmeini’s digital innovation, consulting and transformation brand - has been collaborating with Eramet to develop artificial intelligence (AI) across the entire mining and metallurgical activities for the company. The benefits from the development are said to accelerate its energy and environmental transition.

“Since 2017, Eramet has been transforming itself with a clear vision of the industry of the future: intelligent, connected, safe and responsible mines and plants for people and natural resources. We have put digital transformation and digital intelligence at the heart of our performance. The first results are visible in the productivity of our mines and plants. Capgemini Invent’s teams are working with us over the long term to deploy a high-performance data strategy in co-construction that is adapted to the challenges of our rapidly changing industry. Our ambition is to go even further in the control of our data, which gives agile players a competitive advantage,” commented Ludovic Donati, Eramet Group’s Digital Transformation Director.

Seaking to industrialise the use of AI, Eramet alongside Capgemini Invent established a ‘Data Factory’ which included fifty experts from the two companies. The program optimised the use of data generated by the information systems, drones and connected sensors at the group’s 39 industrial sites around the world.

This transformation is reported to provide Eramet with real time industrial risks prediction, energy mix of industrial facilities optimisation, and selective extraction of ore to ensure sustainable exploitation of resources. 

“We are proud to support the Eramet Group in this ambitious program to transform its mining and metallurgical activities by leveraging our in-depth knowledge of the sector and our globally recognized expertise in data and Artificial Intelligence. This partnership with Eramet, a flagship of French industry, is emblematic of what Capgemini Invent wants to bring to its customers and its teams: an end-to-end digital transformation with data as the driving force and a permanent results-oriented co-construction approach,” added Mathieu Dougados, Executive Director of Capgemini Invent in France.

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May 12, 2021

Microsoft: Inspiring women in tech

Microsoft
Tella
3 min
Microsoft in Finland’s CMO Janina Backlund understands the value of diverse teams that represent the customers served and reflect audience needs

Microsoft is partnering with Telia in Finland to deliver an evolving customer experience; one made up of rich H2H (human-to-human) interactions. “We need to stay relevant with our customers with the right message on the right channel and at the right moment,” says Microsoft Finland’s CMO Janina Backlund. “The values a company represents are having a growing impact on this scenario.”

Value-Based Marketing

How those values are communicated is very important, believes Backlund. “You can't simply copy/paste value messages on top of something. They need to be authentic so you go to market in a way that matters to the audience you want to engage with. And those values need to be lived upon in the company’s everyday life; we really need to walk the walk, not just talk the talk.”

Surface the Women

Microsoft has been running its #SurfaceTheWomen campaign for three years now; in tune with Telia’s aim to have 40% of its leadership roles allocated to women by 2023. “Gender equality is a conversation that needs to progress. Diversity and inclusion are written into our DNA at Microsoft,” explains Backlund. “These are core values grounding the way we develop our technology which needs to be accessible for everybody. Microsoft’s offering needs to represent the diverse audiences we aim to serve. This extends all the way to the teams we recruit; which must represent those same customers. It's difficult to create innovations that are actually meaningful for our end users if we don't make sure the teams developing them are diverse and value inclusion.”

Women in Tech

“#SurfaceTheWomen has given women in tech a platform and a voice to tell their stories,” adds Backlund. “It can open the industry for other women. For example, this year, we were very much focusing on the different myths that are related to the industry from a female perspective. We’re tackling the misconception that you need to have a certain kind of background to be able to build a career in tech. Women can come from all walks of life and #SurfaceTheWomen provides the opportunity to tell that story, share the backgrounds they have and talk about their career in technology. Ultimately, we aim to inspire other women to make that leap forward with their careers in tech.”

Testimonial

“Our partnership with Microsoft is very important to us. They offer us a strong foundation for digital services and modern, digital workplace solutions and to our customers. Customer expectations in this kind of environment (the global pandemic) are all about employee productivity and satisfaction. We are also very focused on data security and our IT assets. Microsoft workplace solutions combined with our offering enables us to offer customers services that help them improve employee productivity and customer satisfaction.”

Kirsi Kantele, HR Director, Telia

 

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