Telecommunications gets a safe boost in Liberia
The Liberian Telecommunications Authority (LTA) has launched the international gateway measuring projects in Liberia in order to not improve the telecoms service in the country, but to improve security measures across the whole industry.
It is thought that the development will smooth over cracks which have been ever-present in the country as its telecom reach continues to expand. Namely, this relates to fraud and tax evasion.
This new project aims to address both aspects of this conundrum while continuing the technologic progress the industry had been making in the country, and indeed the wider continent over recent years.
LTA Commissioner, Abdullah Kamara has been quoted as saying that he expects the initiative to generate “an additional US$5-7 million for the government, annually”.
The announcement was made at the Pan African Travel Agency Building in Congo Town and has been met with wide acclaim from the general public who recognise the need for a uniform service to keep the industry moving forward and the economy ticking over.
Telecommunications plays a pivotal role in the country’s income, and the money generated through taxes as a result of closer monitoring of the network will have a major impact on finances in Liberia in the future.
By measuring the international traffic system, the LTA will be able to monitor the exact amount of taxes owed to the government while also preventing fraud in the form users redirecting calls from international lines rather than local ones.
This would count as relatively new income to the government with such a comprehensive system unheard of prior to this. And with assurances that the network would not be used to invade people’s privacy or listen in to their conversations, the repercussions can only be good for the future of Liberia’s telecommunications industry.
GfK and VMware: Innovating together on hybrid cloud
GfK has been the global leader in data and analytics for more than 85 years, supplying its clients with optimised decision inputs.
In its capacity as a strategic and technical partner, VMware has been walking GfK along its digital transformation path for over a decade.
“We are a demanding and singularly dynamic customer, which is why a close partnership with VMware is integral to the success of everyone involved,” said Joerg Hesselink, Global Head of Infrastructure, GfK IT Services.
Four years ago, the Nuremberg-based researcher expanded its on-premises infrastructure by introducing VMware vRealize Automation. In doing so, it laid a solid foundation, resulting in a self-service hybrid-cloud environment.
By expanding on the basis of VMware Cloud on AWS and VMware Cloud Foundation with vRealize Cloud Management, GfK has given itself a secure infrastructure and reliable operations by efficiently operating processes, policies, people and tools in both private and public cloud environments.
One important step for GfK involved migrating from multiple cloud providers to just a single one. The team chose VMware.
“VMware is the market leader for on-premises virtualisation and hybrid-cloud solutions, so it was only logical to tackle the next project for the future together,” says Hesselink.
Migration to the VMware-based environment was integrated into existing hardware simply and smoothly in April 2020. Going forward, GfK’s new hybrid cloud model will establish a harmonised core system complete with VMware Cloud on AWS, VMware Cloud Foundation with vRealize Cloud Management and a volume rising from an initial 500 VMs to a total of 4,000 VMs.
“We are modernising, protecting and scaling our applications with the world’s leading hybrid cloud solution: VMware Cloud on AWS, following VMware on Google Cloud Platform,” adds Hesselink.
The hybrid cloud-based infrastructure also empowers GfK to respond to new and future projects with astonishing agility: Resources can now be shifted quickly and easily from the private to the public cloud – without modifying the nature of interaction with the environment.
The gfknewron project is a good example – the company’s latest AI-powered product is based exclusively on public cloud technology. The consistency guaranteed by VMware Cloud on AWS eases the burden on both regular staff and the IT team. Better still, since the teams are already familiar with the VMware environment, the learning curve for upskilling is short.
One very important factor for the GfK was that VMware Cloud on AWS constituted an investment in future-proof technology that will stay relevant.
“The new cloud-based infrastructure comprising VMware Cloud on AWS and VMware Cloud Foundation forges a successful link between on-premises and cloud-based solutions,” says Hesselink. “That in turn enables GfK to efficiently develop its own modern applications and solutions.
“In market research, everything is data-driven. So, we need the best technological basis to efficiently process large volumes of data and consistently distill them into logical insights that genuinely benefit the client.
“We transform data and information into actionable knowledge that serves as a sustainable driver of business growth. VMware Cloud on AWS is an investment in a platform that helps us be well prepared for whatever the future may hold.”